Groupe APB is a French RGE-certified company specialising in energy renovation for homeowners, from insulation and heating to solar panels, ventilation and joinery.
The project involved redesigning the brand identity to strengthen its awareness and harmonise its presence across every channel, from the website to social media and marketing campaigns. The goal was also to simplify offer management, improve the user experience and optimise the customer journey, from acquisition to loyalty, while ensuring continuity between physical and digital touchpoints.
Semi Bold
offer categories structured, insulation, heating, solar, ventilation and joinery.
UI components built, cards, CTAs, forms, testimonials…
leads generated on average every month since the new identity launched.
